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What’s in a name?

When I brought up the idea of nursing wear, a friend of mine, Shruti Kothari-Tomar and I were wondering what we would name the company. We tried everything under the sun but something wasn’t adding up. That is when she suggested we should work around Tanirika’s (my daughter) name as she is the reason this idea occurred to me.

Although I was a little skeptical in the start, a little coaxing from Shruti changed my mind and we decided to use the letter T. The letter S wasn’t a difficult bet as there were people who could claim it.. the husbandman and I, ofcourse!

Now that we have T&S, the next worry was – What would it stand for. After a lot of permutations and combinations, we finalised T&S – Threads and Shuttles. We want to help thread every moment of yours with your loved ones.

My little team of motivators, Asha, Jakshi and Roopesh helped me zero down the tagline… Cherish the moment!

At this moment, I would like to quote William Shakespeare, “What’s in a name”. And yes, we at T&S would like to believe in the same. We don’t want our name to bring smiles and joy, but we believe in our products to do the magic.

Cherish the moment!

Image courtesy: lifeofleo.in

Sapna Krishan | Breastfeeding Advocate | Mompreneur (nursing products) | Blogger | Motherhood | Parenting |

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